• Introduction to Social Media Marketing: Role and significance of social media in digital marketing.
• Social Media Platforms: Overview of platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube.
• Content Creation & Strategy: Creating engaging content and planning social media campaigns.
• Community Building: Strategies for building and nurturing online communities.
• Social Media Advertising: Setting up and managing paid social campaigns.
• Social Media Analytics: Tools and techniques for tracking and measuring success.

Courses